Where is the Value? Where is the ROI?

IoT Business Model Ruminations

by Bryon Moyer

When you think about it, the much-vaunted launch of the Internet of Things (IoT) represents an enormous investment in research, development, and rollout. Much is made of all the cool things we’ll be able to do once it’s all in place, but I see less discussion of what the return will be on all of that investment. After all, some of us may be focused on this because we think the technology is cool, but someone else has to pay us, and so they’re going to want to see something for their efforts in the long-run.

You might wonder, for example, why a simple, self-respecting thermostat maker would want to get all complicated by adding a bunch of functionality to the poor little wall-mounted bugger, bringing the phone and cloud into the party as well. If you’re that thermostat guy and you’re using classical marketing thinking, then one reason for doing this might be so that your thermostat will do more than your competitors’, and so you’ll sell more than they will.

The return? The extra profits from the extra sales.  Read More


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Editors' Blog

When Wireless Means Cellular in the IoT

posted by Bryon Moyer

Some internet-of-things networks will be out of range of WiFi or BlueTooth. They might just have to make a cell call to get their data across. (30-Jun)

What is a technology company?

posted by Dick Selwood

(16-Jun)

A Tale of Two Networks

posted by Bryon Moyer

The concept of the “smart energy” network isn’t as simple as it seems. (1-May)

Industrial Editors' Blog Archive

forum

Where is the Value? Where is the ROI?

Posted on 07/28/14 at 10:41 AM by bmoyer

bmoyer
How do you see the IoT ROI playing out?

Who Uses Power-Over-Ethernet?

Posted on 07/25/14 at 10:48 AM by raymondfung

How about IP phone ? Most corporate nowaday has deployed IP phone on staff's desktop. PoE can provide both power and data to the phone set. Added to that, some phone set even has an extra mini 2-port LAN switch built-in for connection to the desktop PC. S…

Off to the Android Races

Posted on 07/24/14 at 9:23 AM by EEMBCpres

Hi. One quick comment pertaining to your sentence "Since the idea is to benchmark the platform, not the program, doubling up on optimized and non-optimized code makes sense."
EEMBC uses the terms peak and base, respectively, to refer to the CPU portion o…

Improved FPGA Tool Results

Posted on 07/23/14 at 8:38 PM by JohnSwan

JohnSwan
Fresh approach. They're exploring the constraint space in the cloud.

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