Enabling Improved Image Format Conversion with FPGAs

To support the accelerating image format conversion to FPGAs, Altera has developed a 1080p video design framework, described in this white paper, that makes it easy for system designers to develop a custom image format conversion signal chain. The image format conversion reference design discussed can be used as a starting point and modified to develop custom video processing applications. This design is hardware-verified and is available to qualified customers.


Girish Malipeddi, Technical Marketing Manager, Broadcast and Studio Applications, Altera Corporation

Suhel Dhanani,Sr. Manager, Digital Signal Processing, Altera Corporation

As technical marketing manager in broadcast business unit, Girish Malipeddi is responsible for defining and marketing Altera solutions for broadcast applications. He has over 13 years of industry experience in semiconductor design, applications, and marketing. Mr. Malipeddi has been with Altera for ten years and previously he worked as an IC design engineer at Alliance Semiconductor. He holds MSEE from University of Alabama in Huntsville and BSEE from Osmania University, Hyderabad, India.

Suhel Dhanani is a Senior Manager in the software, embedded and DSP marketing group. Mr. Dhanani is responsible for DSP product marketing. He has over 15 years of industry experience in semiconductors, with both large companies such as Xilinx and VLSI Technology as well as with Silicon Valley startups including Anadigm and Tabula. Mr. Dhanani has completed a graduate certificate in Management Science from Stanford University and holds MSEE and MBA degrees from Arizona State University.

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